APPLY SOON! Take a huge step toward starting your career in On Air, Podcasting, Streaming, Audio Production, News/Talk, Sports, Social Media, Sales, Marketing, Promotions and more!
The National Radio Talent System™ creates opportunities for new and emerging careers in media. Â It is truly an incubator of well-rounded, well-educated college students, or recent graduates with a passion for the media and a determination to get into the business.
The National Radio Talent System™ is made up of multiple Talent Institutes on colleges and universities throughout the United States. Each institute brings in industry professionals from around the country as Guest Speakers who bring their real-world knowledge to this intensive 6-day summer program.
The National Radio Talent System™ is the campus-to-career connection most students need to begin their broadcast career. Each student not only learns from these pros but networks with them individually. This is invaluable as most will otherwise, never have such an opportunity to get appointments with the dozens of professionals. Likewise, these pros looking to hire new people already have the introduction to these students.
Upon completion of the institute, students will further their networking opportunities with the ability to access the National Radio Talent System's Career Center. This is where those in the industry are able to discover and hire NRTS graduates, who very likely, will be tomorrow's industry leaders.
Here are some the the Institute highlights (See Curriculum for more)
- Now is the Time to Start Thinking Like a Pro
- Radio's Digital Content & Social Media
- Programming Sports Talk Radio
- How to Get In and Win
- Marketing and Promotions - Doing It Right
- Basics of Great Voice Work and Production
- Goal Setting & Time Management
- Doing It Live & Voice Tracking
- How to Get a Good Job
- How to Do A Great Talk Radio Show
- Basics of Doing a Great Music Radio Show
- Music Scheduling How & Why
- Sales & Marketing
Daily Curriculum
for the GAB Radio Talent Institute
Download
| 1:00pm |
Opening Comments |
Charles Davis, PhD Dean, Grady College of Journalism and Mass Communications - University of Georgia
Bob Houghton President Georgia Association of Broadcasters, Atlanta
Bob Lawrence General Manager National Radio Talent System Madison, M |
| 1:30-2:30pm |
"You and Your Broadcast Career" |
Allen Power President Salem Radio, Inc. Atlanta |
| 2:45-3:45pm |
"The Digital Program Director Digital Content & Social Media" |
Lori Lewis, Lori Lewis Media, Atlanta |
| 4:00-5:00pm |
Social Hour at West End Ale Haus with Industry Professionals |
| Evening Assignment: |
RAB Training Module #1 - The Role of a Radio Marketing Consultant |
| 8:45am |
Announcements and Agenda Preview |
Stephanie Moreno, UGA Scholastic Outreach, On-Campus Director, GAB Radio Talent Institute |
| 9:00-10:15am |
RAB Training Module:
#2 - Prospecting - Finding and Evaluating Prospects
|
Kent Dunn, Regional Vice President, Beasley Media Group, Augusta/Fayetteville, GA |
| 10:30-11:45m |
RAB Training Modules
#3 - Getting the Appointments
#4 - How to Conduct a Great Client Needs Analysis |
Paul O'Malley, President/Market Manager, Saga Communications, Inc., Charleston Radio Group, Charleston, SC |
| 12 noon-1:00pm |
Lunch
|
|
| 1:00-2:15pm |
RAB Training Modules:
#5 - The Component of Great Proposals
#6 - Features and Benefits |
Emily Ward (NRTS Graduate), General Sales Manager, Audacy, Atlanta |
| 2:30=3:45pm |
RAB Training Modules:
#7 - Understanding Competitive Media #8 - Why Radio. |
Sanders Hickey, Partner, Golden Isles Broadcasting, Brunswick, GA |
| 4:30-5:30pm |
Social Hour at The Rook And Pawn with Industry Pros |
| Evening Assignment: |
RAB Training Modules
#9 - Scheduling for Success
#10 - The Power of Creative |
| 6:30am |
Bus to Atlanta |
|
| 9:15am |
Arrive at State Farm Arena |
|
| 9:30-10:30am |
Play-by-Plat Announcing
|
Steve Holman, Play-by-Play Announcer, Atlanta Hawks, Atlanta |
| 10:30am-11:00am |
"Running a Sports Team"
|
Steve Koonin, CEO Atlanta Hawks, State Farm Arena, Atlanta |
| 11:00-11:30am |
Tour State Farm Arena |
|
| 11:30-12:45pm |
Lunch |
|
| 1:00-2:00pm |
"Programming Sports Talk Radio" |
Mike Conti, Program Director, 92-9 The Game, Audacy, Atlanta |
| 2:00-3:15pm |
Sports Radio Super Session |
Mike Conti (Moderator)
Steak Shapiro,
Sports Broadcaster
, 92-9 The Game/Audacy, Atlanta
Beau Morgan,
92-9 The Game/Audacy, Atlanta
Knox Bardeen,
Brand Manager,
92-9 The Game/Audacy, Atlanta |
| Evening Assignment: |
RAB Training Modules:
#11 - The Best Presentations
#14 - Making Money with RAB Resources
NOTE: Modules #12 and #13 will be done during tomorrow’s session. |
| 8:45am |
Announcements and Agenda Preview |
Stephanie Moreno |
| 9:00-10:15am |
RAB Training Modules:
#12 - Addressing Objections and Closings
#13 - Buyer Styles |
KJ Allen, President, Oconee Radio Group, Helen, GA |
| 10:45-11:45am |
RAB Training Module #17 "Goal Setting and Time Management"
|
Rick Caffey, SVP/Market Manager, Audacy, Atlanta |
| 12 noon |
Lunch |
|
| 1:00-2:00pm |
Marketing and Promotions - Doing It Right |
Chandra Kinsey, Regional Promotions Director, South Atlanta/Chattanooga/Memphis Audacy, Atlanta |
| 2:15-3:15pm |
"Music Scheduling – How & Why" |
Val Garris, VP Programming, Cumulus Media, Atlanta |
| 3:30-4:30pm |
"Programming: The Total Picture" |
Mike McVay,
President,
McVay Media,
Cleveland Lakes, OH |
| 5:00-6:00pm |
Social Hour at The Rook and Pawn with Industry Pros |
| Evening Assignment: |
RAB Training Modules:
#15 - The Fundamentals of Co-op Advertising
#16 - How to Find Alternative Revenue Sources |
|
| 6:00-10:00am |
Live Broadcast |
Big Tigger Morning Show, V103/WVEE, Audacy Atlanta |
| 10:00am-10:10am |
Announcements and Agenda Preview |
Stephanie Moreno |
| 10:10-10:40am |
Show Prep
|
Big Tigger Morning Show |
| 10:45-11:45am |
"Basics of Doing a Great Music Music Radio Show"
|
Reggie Rouse
VP Programming V103 Audacy, Atlanta |
| 11:45am |
Lunch
|
|
| 1:00-2:00pm |
"Nielsen – How It's Used for Programming, Sales, and Marketing" |
Jenny Williams , Account Manager/Client Solutions Nielsen Atlanta |
| 2:00-3:00pm |
"From Student to Pro" |
Rob Babin, Executive Vice President, Cox Media, Atlanta |
| 3:15pm |
RAB Radio Marketing Professional Certification Exam |
|
| 10:00-10:30am |
Announcements and Agenda Preview |
Stephanie Moreno |
| 10:30-11:45am |
"Public Broadcasting: How's it Different?" |
Jimmy Sanders, General Manager, WUGA, Athens, GA |
| 12noon-1:00pm |
Lunch |
|
| 1:15-2:15pm |
How to Get a Good Job |
Don Anthony, Morning Mouth Magazine, Morning Show Boot Camp, Atlanta |
| 2:15-3:15pm |
Air Check Sessions - Master Class |
Don Anthony |
Industry Pros Speaking at GAB Radio Talent Institute
Chris Eagan
Vice President Audience & Operations
Cox Media Group
Atlanta, GA
Chandra Kinsey
Regional Promotions Director
Audacy, Inc.
Atlanta | Chattanooga | Memphis
Callie Dauler
Podcaster/Radio-TV Producer
Founder/Partner
tentwentytwo Projects
Atlanta, GA
Big Tigger
Big Tigger Morning Show
WVEE-V103 Atlanta
Audacy, Inc.
Don Turnbull
PM Drive/Traffic Anchor
Traffic/News
WSB Atlanta
Cox Media Group
GAB Radio Talent Institute Say It Best!
Frequently Asked Questions
The Georgia Association of Broadcasters Radio Talent Institute is an intense 10-day program held on the campus of Grady College of Journalism and Mass Communication at the University of Georgia in Athens, GA in partnership with National Radio Talent System.
National Radio Talent System is the only program of its kind in the world. It’s a system of Radio Talent Institutes on college campuses across America. Its mission is to discover, coach and nurture the next generations of professionals in the industry.
National Radio Talent System brings over 30 radio professionals to the GAB Radio Talent Institute to teach interactive sessions. Over the ten days you will personally learn from them, meet, mingle, and network with them. It could take years to meet and build relationships with this many broadcasters otherwise. Broadcast professionals from almost every aspect of the radio industry lead sessions; on-air, sales, digital, sports, news, production, management, marketing, programming, social media, etc.
After completion of the GAB Radio Talent Institute, you are highlighted on the National Radio Talent System website to broadcasters regionally and nationally. 70% of students who attend the GAB Radio Talent Institute get their first job in broadcasting after graduation.
YES. You don’t have to choose one or the other. To date, every radio station has allowed their interns to break away from the internship for ten days to participate in Radio Talent Institutes.
All college students, recent graduates and grad students from all universities in the state and region and interns and part-timers at radio or TV stations are welcomed. A total of 25 students are accepted on a rolling acceptance, so the earlier you apply, the better your chances.
The National Radio Talent System provides a “Certificate of Completion” from the GAB Radio Talent Institute and a “Radio Marketing Professional” certification from the Radio Advertising Bureau.
A $395 Registration fee is paid after you are notified of acceptance, and that cost includes a meal card for lunch to use during the 10 days. Housing, if needed, is available on campus for an extra fee.
Yes. You may cancel your registration and request a refund for the GAB Institute at the University of GA in Athens by April 15, 2024
GAB's Mission
Each student attending the GAB Radio Talent Institute are able to because of the hard work and financial resources provided by the GAB, in association with the National Radio Talent Systemâ„¢.
The team of professional broadcasters at GAB are dedicated to educating, empowering, and inspiring those sharing a passion for this industry.
We are all truly excited to offer you this this first step in launching your exciting broadcasting career.
The Georgia Association of Broadcasters (GAB) was founded in Savannah, Georgia by William T. Knight in July of 1934. It was founded as a trade association to represent the interests of Georgia's over-the-air radio and television licensees.
Bob Houghton has served as President of the GAB since March of 2012. Today, membership is comprised of more than 500 radio and television broadcasters who reach more than 95% of Georgia's population every week. With offices located in the North Atlanta area, membership covers all 159 counties in the state.
The GAB provides technical, regulatory, and advocacy support to members, as well as offering continuing professional enrichment opportunities designed to keep Georgia broadcasters at the forefront of the industry.
The GAB's business model is designed to allow members to benefit from all the services without requiring dues.
To learn more about us please visit https://www.gab.org/services/pep/ or follow them on all their social media platforms.
